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Luxury Brands You Didn’t Know Were NYC-Based

When you think of luxury, you might picture Paris ateliers or Milanese showrooms. But some of the most iconic and quietly powerful luxury brands trace their roots right back to New York City — the city that doesn’t just wear luxury, but creates it.

From legendary jewelers to cult fashion labels, here are a few standout brands that call NYC home — and how they help shape the global luxury landscape.


🕊️ Tiffany & Co. – Midtown Majesty

Founded in 1837 on Broadway, Tiffany & Co. is one of New York’s most enduring luxury symbols. Known for its robin’s egg blue boxes and legendary diamonds, Tiffany built a legacy on refined elegance, craftsmanship, and American prestige.

Today, its Fifth Avenue flagship remains a beacon for collectors — and many Tiffany pieces hold their value well on the secondary market or in collateral evaluations.


💍 David Yurman – Sculptural Storytelling

Started by artist couple David and Sybil Yurman in NYC in the 1980s, the brand blends art, architecture, and precious materials. Its signature cable bracelet is instantly recognizable — and often passed down as a modern heirloom.

Collectors love Yurman for its sculptural quality and wide range of accessible luxury price points. In the right condition, some vintage Yurman pieces also qualify as collateral.


✂️ Thom Browne – Tailoring Meets Theater

This New York-based menswear brand has turned tailoring into performance art. Known for cropped proportions, playful formality, and its signature four-bar stripe, Thom Browne appeals to creative professionals and collectors alike.

The brand’s rise from a boutique West Village atelier to a global fashion powerhouse speaks to NYC’s role in nurturing avant-garde luxury with staying power.


👗 The Row – Quiet Luxury, Made in Manhattan

Founded by Mary-Kate and Ashley Olsen, The Row epitomizes the “quiet luxury” movement — minimal silhouettes, impeccable fabrics, and timeless tailoring.

What sets it apart? Much of its production is still based in New York. Its understated aesthetic resonates with clients who value discretion, quality, and longevity — the same values prized in long-term luxury asset ownership.


🕶️ Moscot – Optical Excellence with Soul

Born on the Lower East Side in 1915, Moscot started as a neighborhood optical shop. Today, it’s a cult favorite for vintage-inspired eyewear with a rich NYC backstory.

Though not traditionally positioned as high-end, limited-edition frames and celebrity collaborations have brought Moscot into collectible territory for fashion enthusiasts.


👜 Mark Cross – America’s Oldest Luxury Leather Brand

Originally a saddlery in the 1800s, Mark Cross evolved into a luxury leather goods brand best known for its classic box bags — one famously carried by Grace Kelly.

Revived in recent years, Mark Cross retains its heritage feel and handmade craftsmanship, with pieces that appeal to both collectors and minimalist luxury clients.


Why This Matters for Luxury Owners

Owning a piece from one of these NYC-rooted brands isn’t just a style choice — it’s an investment. Many items from brands like Tiffany, Yurman, and The Row:

  • Retain long-term value

  • Appear frequently in the resale and auction market

  • Qualify as high-value collateral for discreet loans

In a city that thrives on speed, discretion, and liquidity, luxury goods are no longer just worn — they’re leveraged.


Own Something Worth More Than You Think?

If you own jewelry, handbags, or fashion from a New York luxury house, it may be eligible for appraisal — or even a short-term loan.

👉 Contact New York Loan Company to explore the value of your NYC-based luxury assets.

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Richard Shults
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